RESEARCH

1. Major Interests
- Group perception and processes
- Motivation principles: Self-regulatory focus
- Culture and self-construal

2. Research Lab
- Experimental Social Psychology Lab: Room LG102, Main Academic Building, Hong Kong Shue Yan University

3. Recent and Ongoing research

• Group Perception experiments
  
  This line of experiments focus on the kinds of perceptual cues (physical vs movement) that may lead to group entitativity perception, i.e., the perception of an aggregate of individuals as a cohesive group with some shared attributes among its group members. We propose that physical cues would result in trait-based group entitativity perception while movement cues would lead to goal-based group entitativity perception.

• Regulatory Focus
  
  This line of research focus on how people’s regulatory focus, that is, whether their motivation orientation is towards obtaining accomplishment or towards avoiding punishment, affect their self-presentation strategies, decision making and idea generations.

4. Representative Publications
     Ip, G. W. M., Chiu, C. Y., & Wan, C. (2006). Birds of a feather and birds flocking together: Physical versus behavioral cues may lead to trait- versus goal-based group perception. Journal of Personality and Social Psychology, 90(3), 368-381.

     Ip, G. W. M., Chen, J. & Chiu, C. Y. (2006). The Relationships of Promotion Focus, Need for Cognitive Closure, and Categorical Accessibility in American and Hong Kong Chinese University Students. Journal of Creative Behavior.

     Hong, Y. Y., Ip, G., Chiu, C. Y., Morris, M. W. & Menon, T. (2001). Culture identity and dynamic construction of the self: Collective duties and individual rights in Chinese and American cultures. Social Cognition, 19, 251-268.

     趙志裕、康螢儀、葉慧敏、李秀麗、符可瑩 (2000) 。<發揮多元才能:從激發動機到取得成就>。 香港 : 三聯書店(香港)有限公司。 Room LG102, Main Academic Building, Hong Kong Shue Yan University

TEACHING
Courses offer in 2006 - 2007,
(course information can be found in the ILN System in www.hksyc.edu)

PSY200 - Social Psychology
PSY 330 - Advanced Social Psychology
COUN371-2/ PSY 501-2 - Research Projects

　

1. Tai Chi (http://www.hku.hk/cmaaa)
Publications (www.kungfumaster.com.hk)
應芬芳、葉慧敏 ( 編寫中 ) 。 楊式太極 – 徒手 ( 中階 ) 十三勢 ( 八十八式 ) 。香港 : 應傑出版社。

應芬芳、葉慧敏 (2006) 。 楊式太極 – 徒手 (初階) 簡化廿四式。 香港: 應傑出版社。

林永傑、應芬芳、葉慧敏(2004)。  <八段錦―城市人的保健操>。香港 : 應傑出版社。

Services
- Vice President, Hong Kong University Chinese Martial Arts Alumni Association Committee

- Advisor, Hong Kong Shue Yan University Chinese Martial Arts Club preparation committee 

2.Calligraphy
Recent Work

 Exhibitions participated
- 耀彩虹情書畫展 (2006)

- 林雲師生書畫展 (2000)