Bachelor of Business Administration (Honours)

The BBA programmes aim to educate students to become business professionals who have a broad understanding of the principles and practices of modern business. The Department offers three programmes

(1)  Bachelor of Business Administration (Honours)
(2)  Bachelor of Business Administration (Honours)
       in Digital Marketing

(3)  Bachelor of Business Administration (Honours)
       in Corporate Governance and Risk Management

MSc in Marketing and Consumer Psychology

The MSc in Marketing and Consumer Psychology is a programme that prepares young professionals from different backgrounds and industries for careers in marketing of products and services for businesses as well as non-profit-organizations.

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Contact Us

Department of Business Administration Faculty of Commerce Hong Kong Shue Yan University

Address:10 Wai Tsui Crescent, Braemar Hill Road, North Point, Hong Kong
Tel:(852) 2806 5193; (852) 2806 5194; (852) 2806 7342
Fax: (852) 2806 8044
E-mail:ba@hksyu.edu