BBA(Hons) DM > Career Prospects
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Department of Business Administration Faculty of Commerce Hong Kong Shue Yan University

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Career Prospects

BBA(Hons) in Digital Marketing



(1) Career Prospects


Graduates will be able to develop their careers in fields related to digital marketing and be equipped to work in different sectors upon graduation, for example in retail, customer service, customer relationship management, content management, advertising, digital strategic planning, digital commerce coordination. They will also be able to pursue opportunities to start their own business as digital business entrepreneurs and consultants.




(2) Interviews with Industrial Advisors:


Mr. Adrian Lau

Managing Director

A.LOUD Asia Communications


Mr. Rono Kwong

Group Chairman

Asia Interactive Content Holdings Limited