Page 163 - SYU Prospectus
P. 163
Business Administration
as to marketing practices in the business world. The orientation is primarily at managerial level,
and real life examples will be drawn upon whenever applicable. Students will explain the role
of a marketer and evaluate related marketing strategies.
Note: For the descriptions of courses not listed under the Department of Business
Administration, please refer to their respective Departments for details.
p. 159
