Page 153 - SYU Prospectus

Business Administration

in a customer-driven world. Real life examples will be drawn upon whenever applicable.

BUS 250 Organizational Behaviour
1 Term; 3 Credits
This course aims to enhance students’ abilities to use a conceptual and a pragmatic
approach of understanding employees’ behaviour in the organization. Moreover, this course
also enriches students’ knowledge and skills in diagnosing problems related to organizational
behaviours and develops their skills in managing work behaviour of employees at the
individual, team and organizational levels.

BUS 251 Blockchain for Business
1 Term; 3 Credits
This course aims to introduce the concept of blockchain technologies and blockchain
applications in the real world. The course covers the technical components of a blockchain; an
introduction to various blockchains, distributed ledger technologies and decentralized
applications, especially for smart contracts and cryptocurrencies. Through the use of case
studies and practical exercises, students may learn to use blockchain technologies in real-
world applications in different contexts, such as business, technology, legal and governance.

BUS 300 Auditing and Professional Practice
1 Term; 3 Credits
This course aims to help students obtain basic knowledge of auditing and standards
relating to professional audit practices in a business context. Students will develop a broad
knowledge of the core auditing functions. This course also attempts to focus on major issues
associated with financial statement audits which include audit planning, audit evidencing, tests
of controls, and substantive testing.

BUS 303 Business Communication
1 Term; 3 Credits
The course aims to develop students’ skills in effective business communication through
introducing the basic communication theories influencing corporate correspondence,
presentations, dialogues, discussions, meetings and social media in a business environment.
Students will learn, develop and practise essential communication skills in simulated real-life
business-related situations. This course emphasizes the use of English communication,
employing both written and spoken means, in group decision making to present viable solutions
to business issues raised.

BUS 304 Marketing Strategy
1 Term; 3 Credits
This course is designed to introduce the frameworks for analysing markets, customers as
well as competitors. It covers the major topics in strategic, tactical and administrative
marketing. Business cases are frequently used to illustrate how effective marketing strategies

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