Page 157 - SYU Prospectus
P. 157

Business Administration

          BUS 383    e-Business Management
                                                                            1 Term; 3 Credits
              This  course  describes  the  basic  principles  of  e-business  management.  Upon  the
          completion  of  this  course,  students  should  have  a  knowledge  of  e-business  concepts,
          applications and technologies (e.g. e-business marketplace, e-Commerce, B2B e-business,
          e-learning, e-government and online payments). In addition, they will understand how to initiate
          and launch online business; understand the differences between e-business and e-commerce,
          e-business models and infrastructure. Students will learn how e-business concepts are applied
          in  different  fields,  for  example,  education,  banking  and  tourism.  Moreover,  this  course  will
          inspire students with online business ideas and motivate them to apply the learned principles
          in the real life.

          BUS 385    Internet of Things
                                                                            1 Term; 3 Credits
              The Internet of Things (IoT) is a course about the new paradigm of objects interacting
          with  people,  with  information  systems,  and  with  other  objects.  A  widespread  IoT  could
          transform how we live in our cities, how we travel and how we manage business in the world.
          The aim of this course will focus more on the possibilities offered by the different technologies,
          and on the creative thinking techniques to find innovative applications of combinations of such
          technologies in real-life scenarios. Students will learn: IoT concepts, IoT technologies, creative
          thinking techniques and co-creation techniques. Several presentations will be scheduled in
          which  practitioners  from  different  industries  will  share  their  experiences  in  selected  topics
          related to the IoT.

          BUS 403    Creativity, Innovation and Change
                                                                            1 Term; 3 Credits
              This course aims to give students a grasp of the essential principles underlying creative
          thinking and problem-solving in the modern business context. Students will be able to promote
          imaginative,  flexible  and  practical  thoughts  and  actions  as  required  nowadays  to  be  a  top
          manager/executive. Students will learn about how to involve people and share knowledge; how
          to  develop  partnerships  across  organizational  boundaries;  and  the  current  organizational
          restructuring and renewal strategies. Students will also discover the tools and techniques for
          developing ideas, managing innovation, and transforming organizations. Besides, students will
          explore  the  approaches  to  establishing  an  organizational  climate  where  creativity  and
          innovation can flourish.

          BUS 404    Reward Management
                                                                            1 Term; 3 Credits
              This subject examines major principles, concepts and techniques of reward management.
          The common pitfalls and effective skills in conducting reward management are stressed. This
          subject also takes a pragmatic look at how to reward employees. Designing and administering
          a  compensation  system  that  rewards  employees  fairly  while  stimulating  them  to  have

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