Page 157 - SYU Prospectus
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Business Administration
BUS 383 e-Business Management
1 Term; 3 Credits
This course describes the basic principles of e-business management. Upon the
completion of this course, students should have a knowledge of e-business concepts,
applications and technologies (e.g. e-business marketplace, e-Commerce, B2B e-business,
e-learning, e-government and online payments). In addition, they will understand how to initiate
and launch online business; understand the differences between e-business and e-commerce,
e-business models and infrastructure. Students will learn how e-business concepts are applied
in different fields, for example, education, banking and tourism. Moreover, this course will
inspire students with online business ideas and motivate them to apply the learned principles
in the real life.
BUS 385 Internet of Things
1 Term; 3 Credits
The Internet of Things (IoT) is a course about the new paradigm of objects interacting
with people, with information systems, and with other objects. A widespread IoT could
transform how we live in our cities, how we travel and how we manage business in the world.
The aim of this course will focus more on the possibilities offered by the different technologies,
and on the creative thinking techniques to find innovative applications of combinations of such
technologies in real-life scenarios. Students will learn: IoT concepts, IoT technologies, creative
thinking techniques and co-creation techniques. Several presentations will be scheduled in
which practitioners from different industries will share their experiences in selected topics
related to the IoT.
BUS 403 Creativity, Innovation and Change
1 Term; 3 Credits
This course aims to give students a grasp of the essential principles underlying creative
thinking and problem-solving in the modern business context. Students will be able to promote
imaginative, flexible and practical thoughts and actions as required nowadays to be a top
manager/executive. Students will learn about how to involve people and share knowledge; how
to develop partnerships across organizational boundaries; and the current organizational
restructuring and renewal strategies. Students will also discover the tools and techniques for
developing ideas, managing innovation, and transforming organizations. Besides, students will
explore the approaches to establishing an organizational climate where creativity and
innovation can flourish.
BUS 404 Reward Management
1 Term; 3 Credits
This subject examines major principles, concepts and techniques of reward management.
The common pitfalls and effective skills in conducting reward management are stressed. This
subject also takes a pragmatic look at how to reward employees. Designing and administering
a compensation system that rewards employees fairly while stimulating them to have
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