Page 140 - HKSYU Prospectus 2023-24

Shue Yan University Prospectus 2023-24

Professional Recognition

Chartered Institute of Marketing (CIM)
Students studying the BBA (Hons) in Digital Marketing are eligible to apply for exemptions
of the modules from the Chartered Institute of Marketing (CIM) and have to pass the remaining
modules to gain the Diploma in Professional Marketing (Level 6) and/or Certificate in
Professional Marketing (Level 4).

Hong Kong Institute of Marketing (HKIM)
Student Membership: The Year-4 students from the BBA (Hons.) in Digital Marketing are
eligible to apply to become student members of HKIM.
Associate Membership: Graduates of the BBA (Hons.) in Digital Marketing are eligible to
apply to become associate members of HKIM.

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